Clustering

What is Clustering?

Clustering

Clustering is grouping a set of sticky notes (e.g ideas) in such a way that the sticky notes in the same group (called a cluster) are more similar to each other than to those in other groups (clusters).

Definition

Daniel Wirtz

Co-Founder, Facilitator School

Last updated

June 14, 2024

Clustering, in the context of meetings and workshops, involves the organization and grouping of ideas, insights, or information on sticky notes into categories that reflect their similarities. This technique helps in making sense of large volumes of ideas by creating visual and thematic connections among them.

When using clustering, start by looking at each idea represented on the sticky notes and consider how these ideas might be related. Similar ideas are grouped together into clusters. This not only aids visual processing but also streamlines discussions and decisions by focusing on grouped ideas rather than individual notes scattered across a board.

By clustering, you essentially create a map of thoughts, which can be incredibly useful for identifying themes, recognizing trends, and organizing information in a way that makes it easier to address or utilize during subsequent parts of your meeting or workshop.

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Clustering

What is an example of card clustering in action?

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Imagine you're in a workshop where participants have shared numerous ideas about improving team communication. Each idea is written on a sticky note. In the clustering exercise, you might group these notes into themes such as 'Technology Tools', 'Team Meetings', and 'Feedback Mechanisms'. Each cluster represents a category of suggestions that share common features, helping you to see how many people are thinking in similar ways and what the predominant thoughts are on each aspect of communication.

How can you use clustering in a meeting?

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Clustering can be used in meetings to collect and organize insights from participants, making the data more manageable and visually comprehensible. For instance, during a brainstorming session, when numerous ideas are thrown into the room, clustering these ideas helps in pinpointing the most popular or relevant topics. This method not only aids in visual thinking but also prepares the groundwork for a more structured and focused discussion on specific clusters or themes.

How does clustering leverage visual thinking?

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Clustering leverages visual thinking by allowing participants to literally 'see' the connections between different ideas or information. This visual grouping helps in enhancing understanding and memory retention, as it engages the brain in a way that linear lists or verbal explanations may not. The visual representation of groups or clusters enables participants to identify relationships and patterns that might not be as obvious without such organization.